Video Teasers

The feature automatically replaces static images on a page with video teasers

Reasons to use

• It's market standard

  Main video platforms (YouTube, Netflix, etc) have teasers. Users expect teasers for video links

• User expirience

  At specific time, a user wants/can only read articles or watch videos.
  Video teasers help users to find videos/articles to watch.

• Video teasers are the best way to promote articles

  Companies locking for ways to promote articles.
  Some marks articles with video duration or play icons
  Other use Chartbeat to create dynamic titles/posters (cons: difficult to manage, breaks SEO)

• New ad places

  SkyJS video teasers support ads (linear, non-linear)

Result

• More video views
• More engagement

Example